The creator
Your audience knows you, but your website no longer feels like the brand they follow.
A personal referral from Bailey Castleberry
Bailey loved her new site. She thought you might, too.
You’re here because Bailey trusted Waypoint with EveryDayBay—and wanted you to meet the same team that brought her online home back to life.
Bailey’s introduction includes $100 off your first month.
everydaywithbay.com
$100 off
your first month
Why Bailey sent you here
Her website finally feels like her.
EveryDayBay had years of stories, family photos, travel guides, favorites, and partnerships—but the old site no longer held them in a way that felt current or easy to explore.
Waypoint rebuilt the whole experience around Bailey’s voice: warm, personal, useful, and unmistakably hers. Her existing content had a real home again, and the next chapter had room to grow.
This isn’t a spokesperson campaign. It’s a recommendation from someone who has actually been through the process.
The finished work
Not a template. An online home.
Built to hold Bailey’s stories, guide readers naturally, support brand partnerships, and feel just as considered on a phone.
“I finally had EveryDayBay completely rebuilt and I’m so happy with how it turned out. Jason handled the whole redesign and made the process really easy.”
Maybe this sounds like you
Your business has grown. Your website hasn’t caught up.
The local business
Word of mouth is working, and now you need a site that makes the next step obvious.
The growing team
You need more than a pretty homepage—you need clear offers, follow-up, and support.
What changed for EveryDayBay
From a place to post to a brand built to grow.
Before
- Years of valuable content felt hard to navigate
- The visual experience no longer matched Bailey
- Brand and travel resources competed for attention
After
- A warm, recognizable home base
- Clear paths for readers and partners
- A system ready for what comes next
Clear website partnerships
The build is included. So is ongoing support.
No mystery proposal after the call. Pick the level that feels closest, and we’ll confirm the fit together. Bailey’s referral takes $100 off month one.
Essential Website
A clean, fast 5-page site that makes the phone ring.
$399/ month
First month: $299 with Bailey’s link
Build included · live in 2–3 weeks · 24-month term, then monthly hosting fee
- Custom 5-page website designed for your business
- Mobile-first build, live in 2–3 weeks
- Copywriting for every page
- Click-to-call, contact form & Google Maps
- Hosting, security, backups & unlimited small edits
- Google Business Profile setup + basic local SEO
Most popular
Growth Website
More pages, more SEO, more leads coming in every month.
$499/ month
First month: $399 with Bailey’s link
Build included · live in 3–4 weeks · 24-month term, then monthly hosting fee
- Everything in Essential, plus:
- Up to 10 pages incl. service & location pages
- Ongoing SEO — keywords, on-page work, local listings
- Lead capture, quote forms & automated reply emails
- Review generation flow (Google reviews on autopilot)
- One new landing page or offer page each quarter
Executive Website
Your website, content, and follow-up handled end to end.
$799/ month
First month: $699 with Bailey’s link
Build included · live in 3–4 weeks · 24-month term, then monthly hosting fee
- Everything in Growth, plus:
- Unlimited pages & priority turnaround
- Monthly email newsletter written & sent
- New-lead nurture sequence + booking follow-up
- Blog / SEO article each month
- Conversion testing on your top pages
The referral offer applies once per new client and is confirmed before your first payment. No referral commission is added to your price.
The Waypoint promise
Built around the life behind the business.
The goal isn’t to make your business look like Bailey’s. It’s to give your story the same care, clarity, and room to grow.
How it happens
Easy, collaborative, handled.
01
Tell us what feels stuck
Share your current site, what you do, and what you wish worked better.
02
We talk it through
A relaxed conversation about your audience, priorities, and the right level of support.
03
You get a clear plan
The pages, timing, monthly cost, and next steps are written out before you commit.
04
We build together
You bring the voice and photos. Waypoint handles strategy, writing, design, and setup.
05
We stay in your corner
After launch, your site is hosted, supported, and ready to keep growing with you.
Bailey made the introduction. We’ll take it from here.